WHAT WE DO

Activate turns bold ideas into bankable results for sports teams, live‑event venues, and the brands that power them. REVENUE INNOVATION » Unlock new revenue growth through creative partnerships, impactful premium programs, and savvy live event marketing. BRAND & MARKETING STRATEGY » Craft stories and campaigns that shift perception and move audiences (and metrics). AI‑POWERED DIGITAL TRANSFORMATION – Apply practical AI and data tools to reveal insight, efficiency, and growth.

HOW WE DO IT

SPEEDBRANDING® SPRINTS » Rapid stakeholder interviews and insight mapping compress months of research into a clear brand platform in days. INTEGRATED APPROACH » We operate as an extension of your team, blending strategy with hands‑on execution from the beginning. ACTIVATION PLAYBOOKS » We develop actionable roadmaps that turn ideas into market‑ready campaigns, events, and digital transformations. RELENTLESS CURIOSITY » We constantly experiment with emerging technologies to test, learn, and optimize in real time, keeping every engagement ahead of the curve while driving higher ROI.

18+

Years of activating world-class teams, venues, and brands

50+

Major live events produced

$25M

Millions in local economic impact generated

20+

Awards received from industry media

Awards & Recognitions


Venues Today

Hall of Headlines (Marketing Idea Of The Year) Award Winner

TD Garden 20th Anniversary


Clio Sports

Digital/Social Award Finalist

TD Garden Business Network


PR News

Social Media Icon Award Winner » Best Social Media Team

Activate + NJ Devils


Venues Today

Hall of Headlines (Marketing Idea Of The Year) Award Winner

Activate + NJ Devils


PR Week

Arts, Entertainment & Media Campaign of the Year Award Winner

TD Garden Naming Rights

and more!  but we're not ones to brag. :)

About

We help pro teams, world-class venues, breakthrough brands, and technology innovators navigate what’s next in sports and entertainment.

Activate HQ

6 Liberty Square, Ste. 2647

Boston, MA 02109


®2025 Activate Sports & Entertainment

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