Long-Term Strategic Partnerships
For more than a decade, Activate has served as the go-to strategic partner for Red Bull in New England, advising on wild event concepts, negotiating city/state permits, and navigating hurdles to keep the brand’s urban adventures fresh and culturally relevant.
Boston As Brand Playground
From cliff divers plunging into Boston Harbor to human-powered Flugtag flights into the Charles River and parkour athletes vaulting across City Hall Plaza, our partnership reimagined landmark settings as stage-worthy canvases to amplify Red Bull’s fearless DNA.
Dynamic Brand Impact
We've helped manage the permits, process, and outreach that turned wild ideas into safe, crowd-pleasing spectacles, driving earned media, sponsor value, and unforgettable experiences year after year.
